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photo of the commerce hose employee team in Commerce, California.

Our Story

Commerce Hose & Industrial Products, formerly known as “Hose King”, has been a family owned business for over 60 years.

We provide high quality hoses and industrial products to consumers and businesses of all sizes.

photo of bonnie and dennis bethel

Bonnie & Dennis Bethel, Retired
The Original Hose Queen and King

These hardworking lovebirds are enjoying their time away from the warehouse. Their retirement years have been filled with celebrating their grandchildren’s accomplishments and great-grandchild’s first moments.

employee photo of Jason Bethel

Jason Bethel, President / CEO
Head Honcho, Hose King Regent, & Part-Time Instagram Model

Jason has been working at Commerce Hose & Industrial Products since he was a teenager. He has learned every step of the business, developed strong relationships with suppliers and customers, and has taken over the Hose King throne, allowing Dennis Bethel to enjoy his retirement years.

photo of jennifer ganalon

Jennifer Bethel Ganalon, CFO
Head of Chaos Management & Number Cruncher

Jennifer, daughter of Bonnie & Dennis, grew up in the Hose Castle with her brother Jason. Her duties around the office and warehouse are endless! Jennifer wears many hats at Commerce Hose & Industrial Products, but her favorite job is at home as Mom.

photo of shannon bethel with husband

Shannon Bethel, Marketing & Communications
Countess of Communications, Director of Warehouse Fun

Shannon, wife of Jason, started as a Part-Time Accounts Receivable clerk and quickly transitioned into her current Full-Time position as Master Communicator. She loves working with her Husband and Sister-In-Law, but her favorite full-time role is “Glammy”.

employee photo of Frank Rubio

Frank Rubio, General Manager
Señor Pancho, Linguistic Specialist, & Master of Operations

Frank has been instrumental in growing the business since he came on board with Commerce Hose & Industrial Products. His Bilingual background allows us to serve both Spanish-speaking business owners and customers.

employee photo of Seth Bethel

Seth Bethel, Sales Development Representative

Seth is our “King in the Making”, the heir apparent to the Hose King throne as he is the son of the current reigning leader – Jason.  As he prepares for his rise in stature, he is working his hardest every day (that’s his motto) in Inside Sales, but if you do lose track of him, he’s probably watching sports or he’s at the beach surfing – which is fair – all great leaders subscribe to a good work/life balance. 

employee photo of Christian Contreras

Christian Contreras, Field Sales Representative

When you call into Commerce Hose & Industrial Products, Chris is usually answering your call. If you can define your project, Chris can help you find the right components or products at the best available price.  We don’t know a lot about him outside of work. We think he may be a secret agent or something, you know, like Inspector Gadget? It would make sense.  

employee photo of Alcala Jaramillo

Enrique Alcala Jaramillo, Warehouse Manager

Enrique is our quiet giant in the warehouse and talented hose technician who strives to improve himself and his craft every day.  Enrique is a hydraulic wizard. Outside of the workplace, Enrique enjoys shooting hoops on the basketball court. We bet he can beat you at a quick game of H-Y-D-R-A-U-L-I-C-S.

employee Josh Gonzalez

Josh Gonzalez, Operations Manager

Josh is like a human gear with a bear spirit. He is an “integral part” of our Purchasing, Inventory, and Sales. He has an “iron will” to get the job done and get it done right. And when he isn’t being an absolute beast in the workplace, you can often catch him hibernating for long hours with his cat or learning all there is to know about a subject on Wikipedia.

employee photo of Abran Sanchez

Abran Sanchez, Logistics Lead

Abran (Abram, Abraham… he answers to almost anything) and is one of our resident Hose Technicians and an avid sports fan who brings just as much passion to the workplace as he does with the Dodgers and the Cowboys!  He is bilingual and provides great customer service. To Abran, life is to be lived fully, and he enjoys doing so off-road or on horseback. 

employee photo of Pedro Barajas Saenz

Pedro Barajas Saenz, Receiving Specialist / Inventory Mgr.
Maestro of Mayhem & Delivery Warrior

Pedro has been a loyal employee of Commerce Hose & Industrial Products since 2005. He is a quiet man whose brain works faster than a calculator in a labyrinth. He keeps our warehouse organized and ensures our On-Time Delivery Percentage is higher than Amazon Prime’s. Not all heroes wear capes, some wear Hose King shirts.

employee Oscar Hernandez

Oscar Hernandez, Sales Development Representative

Oscar is one of our incredible Inside Sales / Counter Sales guys. He is a man of few words, and he is very creative with a talent for graphic design, embroidery, and mouth-watering BBQ. He lives by the “5P motto” – Proper Planning Prevents Poor Performance – definitely the guy you want on your team.  On his days off, you can find him spending time with his kids (and planning something). 

employee photo of Jonathan Magallanez

Jonathan Magallanez, Warehouse Operations 

His name is John, but his friends call him Fish. We’re not sure why, but we think it’s because he can “fin-agle” his way through road construction and blockades to make any pickup or delivery happen. John’s also an enthusiastic hosemaker apprentice with a talent for computer components, cooking, and card games. (Go Fish, maybe?) 

employee photo of Miles Ganalon

Miles Ganalon, Office Clerk

What can we say about Miles aka Mizey that hasn’t already been said? We’ve known him literally since the day he was born. He loves the family business and just generally helps us keep things running smoothly, doing office tasks, helping in the warehouse, and keeping the place clean. Now you may find him singing into a hose end because he is a performer with a local band, and he’d probably rather be on a stage somewhere, but for now, he’s here early every day because he believes “Early is on time and on time is late!” 

employee Mario Contreras

Mario Contreras, Sales Manager

employee Joanna Vazquez

Joanna Vazquez, Sales Development Representative

employee Taylor Ku

Taylor Ku, Inventory and Finance Specialist

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Raul Cervantes, Warehouse Operations

employee Marco "Tono" Castillo

Marco Castillo aka “Tono”, Warehouse Operations

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Douglas Legua Choque, Warehouse Operations

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Brandon Barragan, Logistics Associate

employee Shane O'Donnell

Shane O’Donnell, VMI Specialist

employee Michael Garcia

Michael Garcia, Logistics Associate

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Robert Martinez, Facilities Technician

employee Laurence Butkus Jr

Laurence Butkus Jr. “Larry”, Sales Manager

employee Ruben Medina

Ruben Medina, Field Sales Representative

employee Ricardo Perez

Ricardo Perez, Field Sales Representative

employee Mario Acosta

Mario Acosta, Warehouse Operations

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Greg Franzen, Logistics Associate

employee Ignacio Ramirez

Ignacio Ramirez, SGV Driver